DATABASE RELATIONSHIP MARKETING
Database relationship marketing programs have targeted specific marketing efforts to procure, and most importantly, retain your current and future customers.
- Fully computerized systems allow complete fulfillment and tracking.
- From fulfillment of your sales materials, we can develop a manageable database that you can effectively use for future programs and promotions.
- Use the names you gather from trade shows to help you introduce a new product, expand the product mix they currently use, or merely keep in contact with a personalized letter from you or an appropriate contact.
- We have developed lists of key decision-makers in the past that help you focus your promotional efforts. Targeted marketing gets a higher rate of return than does general advertising.